Bottom line: MailerLite has a Free plan and three other plan types: Comfort, Power, and Enterprise. A paid bill depends on the selected plan, subscriber tier, sending use, billing term, and applicable taxes. If a paid account passes its subscriber or sending limit, MailerLite says an automatic upgrade and a prorated charge can occur. Check your account's Plan and billing page before relying on any published starting price.
For teams running several newsletters or client campaigns, start by adding the active contacts across the account. A website count alone cannot tell you which subscriber tier you need. MailerLite counts unique active addresses across the account, and an address active at any time during a billing cycle can count for that cycle even after deletion. Unsubscribed and bounced contacts do not count as active. The billing anniversary resets that cumulative count.
Check Current MailerLite Plans
Plans and limits that change the decision
MailerLite's current official pricing page lists Free, Comfort, Power, and Enterprise. Free covers up to 250 active subscribers and 2,500 email sends per 30 days. MailerLite offers a separate 14-day trial of premium features; that trial does not turn the Free plan into a paid subscription. When a Free account passes the subscriber limit, sending is restricted until its active list is reduced or the owner chooses to upgrade.
Comfort is a paid option with three user seats. MailerLite lists 50 active automations, 10 active forms, and a combined allowance of 10 active websites and landing pages. Its email send allowance is 10 times the ceiling of the selected subscriber tier each month. Power adds unlimited user seats and sending, subject to MailerLite's fair use policy, and removes these active feature count limits. Enterprise is a custom arrangement for lists above 200,000 subscribers. These limits refer to MailerLite assets and users, not a claim that every client website needs its own paid subscription.
MailerLite currently describes Comfort as starting at $12 per month and Power at $25 per month on its pricing page. These are entry prices, not a quote for your list, region, or renewal. Select the right active-subscriber band and billing term in the vendor's pricing calculator, then inspect the checkout and your account billing page. Do not multiply an entry price by a website count or assume the price of a large subscriber tier from an old table.
How the bill can change
MailerLite says paid accounts can automatically move to a higher tier when their active subscriber count or applicable send limit is exceeded. It provides an account notice near the limit and calculates a prorated amount for the remaining period when the tier increases. Exceeding a Comfort feature-use limit instead blocks additional activation or editing of the affected feature until usage is reduced or the plan is upgraded. Review the official billing guide for the current rule and monitor your own account before a large import or campaign.
Review MailerLite Pricing and Terms
Annual plans receive a stated 10% discount, but a higher subscriber or send tier during the year can cause a prorated additional charge. Taxes and account-specific terms may change the checkout total. The vendor says older paid plans bought before its June 16, 2026 pricing change move to the new pricing structure at renewal or after a manual plan change; automatic tier changes can follow the existing structure until then. If your account predates the change, your own billing screen is the authority for the next invoice.
Before selecting annual billing, confirm who approves upgrades, what happens when a shared list grows, and whether the account uses an older plan structure. MailerLite says a move from monthly to annual takes effect after checkout. Downgrades generally take effect after the current billing cycle. Its detailed guidance distinguishes the timing of annual-to-monthly switches by whether the destination is a higher or lower plan; check the exact option shown to your account rather than assuming an immediate refund or price change.
Evidence behind the billing decision
These specific facts were checked against MailerLite’s own documentation on September 24, 2026. Other product and account terms still need an account-level check.
- Free-plan limits — Vendor-verified September 24, 2026: Up to 250 active subscribers and 2,500 sends per 30 days. Official pricing source.
- Paid-plan entry prices — Vendor-verified September 24, 2026: Comfort starts at $12/month and Power at $25/month. The price for your subscriber tier, billing term, and taxes is Unknown until checkout. Official pricing source.
- Billing trigger — Vendor-verified September 24, 2026: A paid account can automatically upgrade after crossing its subscriber or applicable sending limit; cumulative active contacts count through the billing cycle. Official billing source.
A practical budget check
- Count unique active contacts across all groups and client properties in the account. Check whether recent deletions still count in the current billing cycle.
- Choose the subscriber tier, intended send volume, and number of teammates. Compare Comfort's three seats and send allowance with Power's broader limits.
- Inspect your account's Plan and billing page for your actual monthly or annual price, applicable tax, renewal date, and any legacy terms.
- Set a reminder to review active contacts and sends before a major import, seasonal campaign, or annual renewal.
These steps give a budget range, not a guaranteed total. The current account checkout and billing record determine the charge. If you are choosing between plan structures, run the same subscriber count and billing term through each option and ask MailerLite support about any unclear account-specific contract term.
Does MailerLite have both a Free plan and a free trial?
Yes. MailerLite lists a Free plan with 250 active subscribers and 2,500 email sends per 30 days, as well as a separate 14-day trial of premium features for new accounts. Trial availability is not a promise of free paid-plan renewal.
Will a paid account move up a tier automatically?
MailerLite says paid accounts can be upgraded and charged a prorated amount if subscriber or sending limits are exceeded. A Free account is not automatically charged merely for passing its subscriber limit; its sending is restricted pending a manual upgrade or list reduction.
What happens when I switch billing terms?
MailerLite says monthly-to-annual switches take effect after checkout. The timing of an annual-to-monthly change depends on the selected plan. Check the exact account-specific change and any remaining credit before confirming.
Editorial update — September 24, 2026
We removed an outdated tier-by-tier price matrix and clarified Free-plan limits, cumulative active-subscriber billing, and paid-plan upgrades using MailerLite's pricing page and billing guide. Plan prices and rules can change; use the vendor's current account checkout for your quote.